CBRB Frequently Asked Questions (FAQ) 

What is CBRB?

CBRB Canadian Business Review Board Inc. is a Canadian-based business recognition, verification, and brand-development organization. We identify and highlight reputable businesses across Canada based on quality, credibility, and public presence.

CBRB is not a government agency and not a regulator. We operate as an independent organization focused on business recognition and branding.

How are businesses selected by CBRB?

Businesses are selected through a research-based review process, which may include:

• Online presence and reputation

• Business legitimacy and operational credibility

• Customer feedback and consistency

• Industry standing and public information

Only businesses that meet our internal standards are recognized.

Is CBRB a paid service?

No. Selection is not paid.
Businesses do not pay to be selected or recognized by CBRB.

Why does CBRB offer paid services?

While recognition is earned based on merit, CBRB offers optional services for businesses that want to further enhance their visibility and promotion. These may include:

• A CBRB Directory Listing and dedicated Business Profile Page (to support online visibility and SEO)

• Verification Certificate and Custom Verification Badge

• Award Certificate and Custom Award Badge

• Social media promotions

• Video marketing options

• Articles and features on BNS News

These services are entirely optional and are designed to support additional promotion. They have no impact on a business’s selection or recognition status.

Do businesses receive anything for free?

Yes. Recognized businesses receive a Free Standard Digital CBRB Best Businesses in Canada badge, which they may display on their website, social media, or marketing materials.

Is CBRB similar to the BBB?

CBRB and BBB are separate organizations with different models:

• BBB focuses on complaints, ratings, and accreditation
  
  

• CBRB focuses on recognition, branding, and visibility
  
  

CBRB does not sell accreditation and does not issue compliance ratings.

Can a business be removed from CBRB?

Yes. A business may be removed if:

• It requests removal
  
  

• Information is found to be misleading or false
  
  

• Business legitimacy can no longer be verified
  
  

CBRB takes accuracy seriously and regularly reviews listings.

How can a business contact CBRB?

Businesses may contact CBRB directly using the contact information provided on the official website. We encourage open communication and transparency.

Does CBRB share or sell business information?

No. CBRB does not sell private business information. Any public information displayed is based on publicly available sources or information provided voluntarily by the business.

Is CBRB Legit?

Yes. CBRB Canadian Business Review Board Inc. is a legitimate Canadian company that has operated for years providing business recognition and branding services.

CBRB is not a scam, does not steal information, and does not charge businesses to be selected.

Why do some people say CBRB is a scam?

Online claims often come from:

• Misunderstandings about optional services
  
  

• Confusion between recognition and paid marketing
  
  

• Assumptions that all recognition programs require payment
  
  

These claims are misleading and do not reflect how CBRB operates.

Does CBRB require payment to receive an award?

No. Recognition is based on evaluation, not payment.

Any paid services offered are clearly optional and are related to marketing or customization — not eligibility.

Why does CBRB contact businesses?

CBRB may contact businesses to:

• Notify them of recognition
  
  

• Verify public information
  
  

• Offer optional promotional tools
  
  

Businesses can request removal or opt out of communication at any time.

Is CBRB transparent about its services?

Yes. CBRB clearly explains:

• What is free
  
  

• What is optional
  
  

• What services are paid
  
  

There are no hidden fees, contracts, or mandatory purchases.

Is CBRB accredited or rated?

CBRB holds an A+ rating with the Better Business Bureau (BBB), reflecting its commitment to transparency and customer service.

Does CBRB guarantee business success?

No organization can guarantee success.
CBRB provides recognition and branding tools that businesses may use to enhance credibility, but results depend on how businesses apply them.

Additional Information About CBRB 

CBRB Canadian Business Review Board Inc. is a registered Canadian corporation that operates as a private business recognition organization. CBRB evaluates businesses based on publicly available data, customer feedback, and internal review standards to identify companies that demonstrate strong performance, consistency, and customer satisfaction.

Like many growing business recognition platforms, CBRB has also been discussed online. Some of this content is based on misunderstandings of how business recognition programs work, which is why CBRB focuses on transparency, clear communication, and providing accurate information to businesses. 

Businesses are selected based on merit, and the standard digital recognition is provided at no cost. Optional services are available for those looking to enhance their visibility, but they are not required for recognition. 

Explore the CBRB Best Businesses in Canada 2026 Winners in our directory.

For more insights on business recognition, credibility, and growth, visit the CBRB blog.